Stephen Hoops

Stephen Hoops is a former Sr. Content Marketing Specialist at G2. He focused on creating content that helps tech industry sales professionals and B2B SaaS marketers find success with G2 products such as Buyer Intent, Review Generation, and more. After receiving his B.A. in Journalism from West Virginia University in 2013, he has helped countless B2B brands reach new highs through content creation and SEO. When not nerding out about the artistry behind well-written copy, Stephen can be found info-dumping about homemade cocktails, Italian cuisine, and why vinyl is the superior physical medium for music.

G2 Buyer Intent

How Quixy Leverages G2 to Win More Deals as a Market Newcomer

Even the most thorough, meticulously coordinated go-to-market (GTM) strategies are subject to the...

Case Study

BambooHR Boosts Contact Requests 40% With G2 + Chili Piper Integration

We all know speed to lead is crucial, with 78% of customers buying from the first company to...

Buyer Intent

How Mine Uses G2 to Source MQLs 2x More Likely to Convert

Pivots in business happen all the time. But there’s nothing better when a pivot has unlimited...


How Planhat Became a Leader in 7 Competitive Categories

Becoming a category leader is achievable for nearly any vendor on G2. But earning the top spot as a...

Data Analytics

How a G2 + Pendo Integration Led to 150% More Leads for Truckstop

Even established brands need to continuously build on their digital presence.