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G2’s Ivy League.

This is what top-of-class SaaS content looks like. Actionable onboarding tips, free-flowing Office Hour chats, best practices for brand growth, and implementation ROI ready to impress in 90-days.

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G2 Profile Anatomy

Learn the basics of profile value, how to customize your profile to catch the eyes of more buyers, and demand capture 101.

3 Lessons

The Review Rundown

Learn the pillars of review collection, review milestones you need to keep on your radar, and the G2 review process.

3 Lessons

Review Tracking & Brand Building

Explore G2’s performance analytics tools, how to gather brand advocates, and tips for sharing reviews far and wide.

2 Lessons

Profile Performance & Lead Management

Enroll and learn the power of profile analytics, performance tracking tools, and lead management (and maximization) best practices.

2 Lessons

Buyer Intent Building Blocks

G2 professors are still fine-tuning this course. Sign up below and get first word when open enrollment kicks off.

The Content Course Guide

G2 professors are still fine-tuning this course. Sign up below and get first word when open enrollment kicks off.

Drive revenue & pipeline with strategies covered in G2 Office Hours.

Connect with some of the best in the biz for casual Zoom sessions. Learn strategies, share ideas, explore intent data, discuss product releases, and much more.

Spotlight on G2 Partner Hub and LinkedIn Integration

Join G2’s Robin and Rachel for an exclusive look into our newly launched G2 Partner Hub. Get your Intent-driven ABM strategy in tip-top shape, with a spotlight on the G2 Buyer Intent + LinkedIn Matched Audiences integration.


Robin Izsak-Tseng

VP, Revenue Marketing

Rachel headshot

Rachel Gianfredi

Senior Partner and Product Marketing Manager

Optimizing your G2 profile

Join our Director of Customer Marketing, Katlin Hess, in our first-ever Office Hours session dedicated to optimizing your G2 Profile. In this session, we will walk you through best practices for setting up your G2 Profile, maximizing the impact of your page, and some G2 insider tips and tricks for profile conversion.


Katlin Hess

Director of Customer Marketing


Lauren McGrath

Customer Success Manager

Report Season Office Hours

Join the Marketing and Research team as they deep dive on G2's Reports. We will cover best practices to get ready for report season, an overview of inclusion requirements for reports, and what you can do when you license reports.


Gina Carr

Associate Product Marketing Manager

Kevin Long

Kevin Long

Director, Product R&D Ops

How to Drive More G2 Reviews

Increase your review numbers with helpful tips, tricks, and tools.


Claudia Garcia

Product Marketing Manager


Rachel G

Associate Product Manager

Operationalizing Buyer Intent

Pipeline. Revenue. Yes to all of it! Let's chat about how you can leverage Buyer Intent and market like you mean it.


Robin Izsak-Tseng

VP, Revenue Marketing


Lishen Lu

Sr. Mgr, Growth Marketing

Snag a seat at the front of the class.