Identify companies shopping, and what they’re shopping for. Whether they’re in-market for your services, or for a software you support, who would say no to a targeted list of active buyers? Unlock yours, fuel your outbound, and reach out before the competition gets a whiff.

49% of services buyers look to peer recommendations and reviews to help them find a provider. Your G2 Profile captures buyer traffic and uses authentic reviews to kick your credibility up a notch. Use all those powerful testimonials to source references and provide social proof across sales and marketing materials so people know you’re for real.

33% of buyers chose a provider based on the software vendor’s recommendation. Safe to say those relationships are important. So, rather than taking your partners to lunch, why not deliver them a warm lead? When buyers are active on G2, tip off vendor partners so they can connect and sell.