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G2 for enterprise

Shape the market. Don’t chase it.

Today’s buyers aren’t waiting for a sales call. They’re starting with AI, reading reviews, and creating shortlists before you even know they’re in market. G2 puts you in front of them early, often, and everywhere decisions get made.

Get a demo

Get more out of your customer voice.

Target

Engage at the right time

Push real-time, account-based intent signals from buyers researching you, your competitors, or your category directly to your CRM or data lake.

Grid

Own your category

Define, lead, or even create the categories where enterprise buyers look first — backed by real-time insights and authentic customer voice.

Magnify

Be discoverable

Show up in AI search, common software marketplaces, like AWS, and trusted partner sites with recent, verified reviews that spotlight what you do best.

Funnel

Turn proof into pipeline

Bring third-party proof into every channel and fuel every GTM motion with G2 content and reports that are easy to use and even faster to deliver.

Trusted by 100% of Fortune 500 and 60% of forbes cloud 100 brands

Oracle Google Salesforce HubSpot Zoominfo Siemens

Leading enterprise brands are
turning reviews into revenue.


  • $19.5M+ pipeline influenced by G2 in one quarter
  • 117k+ unique organizations identified with G2 Buyer Intent
  • 400+ assets created using G2 content, including social, reports, e-books, and sales kits
  • 243% increase in active buyers visiting Solid Edge’s G2 profile
  • 47% increase in demo requests through their G2 profile
  • 4 target categories where Solid Edge is a leader
  • 17% higher conversion rate on leads sourced with G2 intent data
  • 27% lower CPL for leads coming through G2
  • 4x ROI in digital campaign spend on G2 Intent accounts, realized in closed-won revenue

Your GTM strategies run on insight.
We deliver it at scale.

Fueled by 3 million customer reviews and activity from 100 million+ annual buyers, G2 has the data you need to align your teams, focus your strategy, and take action where it matters most.

2x


Increase in the
account-to-opportunity conversion rate.

3x


Higher average opportunity value.

25x


Increase in conversion value.

FAQs

How is G2 different from analyst firms?

G2 updates reports frequently, not just once or twice a year, and offers deeper category coverage, more flexible rankings, and easier access to data and reports. G2 is buyer-led, not analyst-locked. Meaning you get a transparent, always-on view of the market without the red tape.

How do G2 reviews help us show up in AI search?

G2 reviews fuel visibility in AI and LLM-powered search by creating a rich, trustworthy data source that models rely on. With more than 3 million verified reviews — and even more being collected through AI-assisted tools like voice and conversational surveys — G2 helps you stay discoverable wherever buyers ask for recommendations. The more relevant, fresh, and verified your reviews are, the more likely you are to appear in AI-generated shortlists.

What makes G2 data unique?

G2 is the largest and most trusted software marketplace. We capture real buyer behavior at scale — what people are researching, comparing, and saying across more than 3 million reviews and 100 million annual visitors. Unlike analyst reports or static firmographics, our data is dynamic, always updating, and based on verified activity. That means you get real-time insights you can act on.

How do I integrate G2 data into my CRM?

It’s simple. G2 integrates with platforms like Salesforce, HubSpot, Marketo, Snowflake, BigQuery, and more. You can push buyer intent signals directly into your CRM or MAP, so sales and marketing teams can see which accounts are in market, what they’re researching, and when to engage. Prefer a custom setup? We also offer APIs and secure data drops to fit the way your team works.

How often are rankings and reports updated?

G2’s rankings and reports are updated in real time as new verified reviews come in, so you’re always working with the freshest data. Grid® Reports, Momentum Reports, Results Reports, and Implementation Indexes are published quarterly, and you can quote stats and use content from them right away as part of G2 Content Subscription.

Can G2 support my full portfolio?

Yes, G2 offers portfolio-level visibility so you can track performance and act on buyer interest across your full product suite.

Is G2 secure and compliant with enterprise standards?

Yes, G2 meets enterprise standards for data privacy, procurement, and compliance. Our platform is built to scale across complex portfolios, teams, and regions.

Get more than a profile.
Get a partner.

We’ll help you show up where it counts. Let’s get started.