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Kevin Indig

Kevin Indig is an advisor to some of the world’s fastest-growing startups and has defined Organic Growth strategies for companies like Ramp, Reddit, Bounce, Dropbox, Hims, Nextdoor, and Snapchat. Kevin led SEO and Growth at the world’s leading e-commerce platform Shopify, the #1 marketplace for software G2 and the #1 developer company Atlassian. Once a week, he sends The Growth Memo to 20k+ subscribers and regularly speaks at conferences around the world.

G2 Reaches Millions of People Monthly — Yet 80% of Products Get More AI Citations Than Pageviews

When it comes to software buying decisions, AI has already overtaken humans as consumers of the web.

Artificial Intelligence

G2 Paid Ads Lead to 19x More AI Citations. We’re Not Sure Why.

We recently made an interesting discovery. Paid Ads on G2 seem to correlate with higher AI citation...

G2 Profile

Why Paid G2 Profiles Earn 2x the AI Citations as Free Ones

The median paid G2 Profile earns 806 AI citations over 180 days. Free listings: 8. That's a 101x...