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Software’s Role in Solving a Broken Go-to-Market

Hear from author, analyst, and entrepreneur Sangram Vajre of GTM Partners on the current state of go-to-market (GTM). He’ll cover what’s broken, as well as the types of software that marketing and sales leaders are (and can be) tapping into to unify teams, inform strategies, and drive growth.
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Meet the speakers.

About

Sangram Vajre

CEO @ GTM Partners

Sangram ran marketing at Pardot (acquired by ExactTarget and then ExactTarget was acquired by Salesforce for $2.7B), before co-founding Terminus. Named as one of the top 21 B2B Marketing Influencers in the world by the DMN network , Sangram is the author of three GTM books, a frequent keynote speaker, and a host of the top 50 business podcasts called "MOVE: The Go-to-Market Podcast." He currently serves as a co-founder and CEO of GTM Partners, a data-driven analyst firm.

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