A few G2 things to read.
Webinars
Stop Marketing in the Dark: Reach In-Market Buyers With Intent Data
Throwing marketing dollars at the wall and hoping something sticks? We get it. But what if you...
Is Your Sales Team Ready for the AI Takeover? (Hint: They Better Be.)
Join an executive panel that includes Udi Ledergor, Chief Evangelist at Gong; Michelle Vu, VP...
The hard facts about intent data
Whether you're feeling skeptical about intent data actually reveals or how it helps your...
Best Software Winners Tell All: Turn Customer Voice Into Go-To-Market Gold
Earning a Best Software Award is no walk in the park. Out of over 130,000 vendors on G2, less...
Maximizing Revenue Efficiency: Leveraging G2 Data for Strategic Enterprise Sales
Are you leveraging your intent data effectively to maximize buyer engagement and achieve...
Fireside Chat with HubSpot CEO Yamini Rangan
G2 CEO & Co-Founder Godard Abel sits down with HubSpot CEO Yamini Rangan to discuss adapting...
Office Hours
Tracking G2’s Impact on Your GTM
Going to market isn’t easy. Tracking success? Even harder. Until now.
Spring Clean Your G2 Profile: Elevate, Optimize, Convert
Spring cleaning doesn’t have to be a chore. Join us and discover paid profile tune-up tactics...
Churn No More: Harness the Power of G2 to Retain (and Grow!) Your Customers
Don’t let at-risk accounts or growth opportunities slip away. Rethink your customer marketing...
Masterclass: G2 for Customer Marketers
Learn how to build a diversified review generation strategy.
Masterclass: G2 for Demand Gen Marketers
Find out how to win over software buyers who are actually in-market.
Masterclass: G2 for Sales
Discover how to leverage G2 content and data to nurture prospects, retain and grow customers,...
Guides & Tips
How High-Growth SaaS Companies Succeed on G2
Even the greatest SaaS product in the world can’t grow without building trust. Our ultimate...
Smarter Targeting, Higher Conversion: Unlocking the Power of Intent Data in Advertising
Trade market murkiness for in-market buyer visibility.
ROI Study: G2 Marketing Solutions
4x MQLs? 81% larger deals?! Learn how B2B software and services providers are driving growth...
Secrets to Proving ROI with Intent Data
The guide to measuring the impact and value of buyer intent has officially dropped.
The Big Book of Intent
Cozy up on the couch and pause those notifications, The Big Book of Intent is here, hot off...
Success Hub
Clicks to Customers: 5 Best Ways to Use Buyer Intent Data
Frustrated with marketing efforts that seem to fall into the void? Struggling to convert leads...
How to Integrate G2 into Your 2024 Go-to-Market Strategy from G2's VP of Revenue Marketing
Ah, the start of a new fiscal. That fresh new year feeling – and that fresh set of goals to...
How to Build a Sales Model With G2’s Buyer Intent
A B2B sales strategy is always about the customer's emotions.
Best of G2 Badges: Customer Roundup 2023
It’s time to roll out the red carpet for the best G2 Badge uses we’ve seen this year!
6 Ways to Amp Up Your Sales With G2: An Interview With Opensense’s Bobby Narang
When I speak with other marketing and sales leaders, we’re in agreement that leveraging...
How Service Providers Can Use G2 Buyer Intent to Win the Right Clients
Lead generation and building pipeline are pretty important for most businesses. But for...
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