eBook

Easy and Actionable Account-Based Marketing

Unlocking faster speed-to-lead at lower cost

Implementing Account-Based Marketing can be fast, easy, and actionable. The strategies and tactics in this guide help align sales and marketing teams to effectively drive results that matter; including reduced advertising costs and increased ROI, deal sizes, and pipeline velocity.

Get the guide

abm-ebook-features-graphic

In this guide, you’ll learn:

Common ABM obstacles & challenges every marketing and sales team must overcome (and no one talks about)

The role of buyer intent data in ABM

Tips for laying the groundwork for building multi-channel ABM campaigns

How to activate easy and actionable ABM

Integrating Account-Based Marketing is easy and actionable. Learn how to get results that matter.

ZoomInfo lowered CPL 27% and increased ROI 4x on digital ad spend

BetterCloud saw an 81% Increase in deal size and deals moved from open-to-closed won 36% faster

Learn how to reach in-market buyers with G2 Marketing Solutions

Recommended Posts

eBook

How Customer Review Conversations Strengthen Buyer Intent

As a B2B marketing professional you are no doubt familiar with the challenges you and your...

Guide

Buyer Intent Data: The Ultimate Marketing Conversion Tool

This emerging trend in B2B marketing provides a treasure trove of real-time data insights just...

Report

2018 Benchmark Report: The Impact of Reviews

In Autumn 2017, OnTarget Consulting & Research in partnership with G2 and Heinz Marketing...