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Understand your customers, the competition, and market trends.


How to Use Your Biggest Competitor to Marketing’s Advantage

Learn how a growing SaaS company used “Comparison Content” to tell their story, validate their product, and turn dozens of customers away from the 800 lb gorilla dominating their space.

Meet the speakers:


Marie MacBain

VP of Research Operations, G2

Wynn White

Chief Marketing Officer, FloQast