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Understand your customers, the competition, and market trends.

Quarterly Innovation Event

What's New at G2

Build Your Brand Blueprint

AI didn’t just change software buying. It rewrote the rules. To stand out, your brand needs a plan to show up in every moment that matters and adapt to shifting buyer behavior.

Join us live as we reveal our latest innovations built to help you show up in AI search, stand out on G2 and beyond, and turn brand visibility into measurable growth —  without adding more to your plate.

September 16  @ 11 a.m. - noon ET

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Our latest innovations help you:

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Get discovered in more places. 

  • Start search with G2.ai
  • Expand buyer reach through LLM syndication
  • Optimize visibility with Profound 

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Amplify your brand on (and off) G2.

  • Explore Seller Pages
  • Leverage Solutions Pages

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Deliver clear, actionable insights to level up performance.

  • Connect Salesforce and HubSpot ROI dashboards
  • Enrich data with Salesforce integration

Meet the speakers.

About

Hear from key leaders.


Godard Abel

Godard Abel is the co-founder and CEO of G2 and Executive Chairman of ThreeKit and Logik.io (acquired by ServiceNow). A 6x entrepreneur with 25 years of experience, he previously founded SteelBrick (acquired by Salesforce) and BigMachines (acquired by Oracle). Earlier in his career, Godard consulted for McKinsey & Company and was GM at Niku prior to its IPO and subsequent acquisition by CA. Godard is a Henry Crown Fellow at the Aspen Institute and holds degrees from MIT and Stanford.

Sydney Sloan

Sydney Sloan

Sydney Sloan, CMO at G2, is a visionary marketing leader with a track record of driving growth and innovation in the tech industry. Prior to G2, she was CMO at Drata, Salesoft, and Alfresco. At Salesloft, Sydney helped scale the company 10x in under four years to a $2.3B valuation. She has also held marketing leadership roles at Adobe during a 17-year tenure. Sydney is an advisor to Scale Venture Partners and Stage 2 Capital, and an active mentor and advocate for DEI through organizations like Women in Revenue and WISE.

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