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G2 Technical Consulting

The buyer signals you need, working where you need them.

See clearer pipeline signals. Target the right buyers. Catch churn risk early. G2 Technical Consulting helps you create more business impact than you thought possible. Get expert guidance on activating G2 data with tailored strategy, architecture, and builds — with no extra lift for your team.

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From raw signals to a revenue engine.

G2 collects millions of buyer signals. Technical Consulting turns them into something you can use — inside your CRM, data platforms, and AI-driven workflows. If you’re short on engineering resources, unsure where to start, or need a scalable foundation you can build on, we’ll help you get there.

Stopwatch
Activate G2 data faster.

Turn signals into fully integrated systems in weeks, not quarters.

Atom
Build a foundation that lasts.

Get secure, scalable designs that grow with your team and your ecosystem.

Scalability
Scale without strain.

Our engineers lead the build so yours don’t have to.

Barchart
Show the impact.

Track performance and ROI across every G2-powered initiative.

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Your teams’ goals. Our expertise.

Marketing

Build custom audience models and ad workflows powered by our intent and category data.

Sales

Plug enriched account insights directly into any CRM or data ecosystem, regardless of existing integrations.

Customer Success

Catch early signs of churn with G2 review trends and competitive signals.

Data Strategy

Use G2 Market Intelligence to guide pricing, positioning, and your product roadmap.

Flexible solutions. Real results.

Advisory Services

Strategic and technical consulting to design your G2 integration roadmap.

Who it’s for

For teams who need expert guidance on how to use G2 data across their stack.

What’s included:

  • Architecture and Integration Strategy: Scalable API and data strategies tailored to your ecosystem.
  • Workflow Optimization: Efficient technical workflows using G2 signals and Buyer Intent data.
  • Solution Assessments: Learn where you stand on readiness and get architecture improvements.
  • Workshops & Education: Technical enablement sessions for your teams and partners.
  • Integration Consulting: Deep guidance on implementation plans for native and custom integrations (such as Snowflake, HubSpot, OpenAI, and more).

Build Services

Full-service engineering for advanced builds, custom applications, and data delivery.

Who it’s for

For teams ready to turn strategy into production systems that activate G2 data automatically and at scale.

What’s included:

  • Custom API Implementations: Data-driven experiences powered by G2’s APIs, from design to deployment.
  • Integration Prototyping: Rapid development in sandbox environments with delivery assurance.
  • Technical Support and Debugging: In-depth support to unblock devs on complex technical use cases.
  • Partner Ecosystem Enablement: Assist partners in building monetizable products on G2’s platform.
  • Automation/Workflow Development: Conceive and architect background tasks to increase data activation effectiveness and efficiency.

Let’s build what’s next.


No matter your stack, strategy, or scope, we'll help you activate G2 data where it matters most.

FAQs

How do I know if Technical Consulting is right for my team?

Technical Consulting is a fit if you want to use G2 data inside your CRM, dashboards, or workflows but don’t have the time, resources, or clarity on how to make it happen. If you’re looking for expert guidance, custom builds, or a scalable data foundation, we can help.

Do we need engineering resources on our side?

Not necessarily. Our team can handle the design and build work for you end to end. If you do have engineers, we can partner with them, unblocking technical questions and helping them work with G2’s APIs and data more effectively.

How long does a typical engagement take?

Timelines vary by scope, but most projects go live in a matter of weeks, not quarters. Advisory-only engagements move even faster, while full builds depend on complexity and your internal approval cycles.

What’s the difference between Advisory and Build Services?

Advisory gives you a clear technical plan: architecture, workflows, recommendations, and guidance for your team.
Advisory + Build goes a step further: our engineers turn that plan into real integrations, pipelines, and automations that activate G2 data across your systems.

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G2 Review Managed Services

Struggling to generate reviews consistently? We can handle the entire process for you. Using proven outreach strategies and reviewer targeting, we’ll help you keep those reviews flowing.

Core Features

Premium profile

  • Add product info, features, packaging & pricing, screenshots
  • Display company content and gated media
  • Interactive demo tours
  • Display security qualifications

Buyer exposure

  • Receive unlimited leads in real-time
  • Customize lead form
  • Customize G2 Profile CTAs
  • Lead integrations

Brand management

  • Collect reviews on your G2 Profile
  • Use awarded badges
  • Access to G2 Syndication
  • Reply to reviews as vendor
  • Review analytics
  • Share exclusive deals
  • Use reviews in sales and marketing

Admin functions

  • Access to in-app/my.G2 notifications
  • Unlimited G2 admins
  • Single sign-on
  • Analytics and reporting
  • Profile traffic analytics
  • Website redirect from G2 to a domain
  • G2 Track Your Prospects

Review Growth Features

Review generation

  • Review gathering landing page
  • G2 managed review campaigns
  • One (1) video review (includes MP4/license to repurpose)
  • Review collection integrations (Pendo, Medallia, Delighted)
  • Review collection API and widgets
  • Add live review booth

Review usage in sales and marketing

  • Custom questions on the review form
  • Share and embed key review quotes
  • Share user review widgets
  • Share Category and Live Grid® Widgets
  • Build custom reference pages

Review insights

  • Export review data (includes Snowflake access)
  • Access to review campaign performance
  • Review notifications powered by Slack

Buyer Intent Features

In-market buyer signals

  • Profile page visitor data for your G2 Profile
  • Category page visitor data for your choice of categories
  • Sponsored content visitor data in selected categories
  • Pricing page visitor data
  • Alternatives page visitor data
  • Comparison page visitor data
  • Technographic data via G2 Stack
  • Ideal customer profile signal filters

Actioning on intent

  • 20+ buyer intent integrations
  • Salesforce Connector*
  • Email notifications
  • Slack notifications
  • CSV export

Integrations

  • 6sense
  • Bombora
  • Cognism
  • DemandBase
  • Gong
  • Gainsight
  • Google Sheets
  • HubSpot
  • LeanData
  • LinkedIn Matched Audiences
  • LinkedIn Sales Navigator
  • Marketo
  • Metadata
  • Outreach
  • Pipedrive
  • RollWorks
  • Salesloft
  • Slack
  • Terminus
  • ZoomInfo

Content Subscription Features

All Content Packages include the following features:

  • Fully licensed content to include in marketing campaigns
  • Rights to cite specific performance metrics from G2 Reports as outlines in the
  • Content Usage Guidelines
  • 1 PDF G2 Report
  • Segmented versions of licensed G2 Reports
  • Content integrations
  • Choice of 2 from the below list (3):
  • 3 static social assets
  • 1 GIF social asset
  • 1 infographic

Choose the reports that best tell your story.

Category and Comparison Report Package

Promote the comparison of your product against competitors using aggregated evaluation criteria.

  • Category G2 Grid® Report
  • Comparison Reports

Momentum and Index Report Package

Promote the comparison of your product against competitors using specific evaluation criteria.

  • Momentum Grid® Report
  • Usability Index Report
  • Results Index Report
  • Implementation Index Report
  • Relationship Index Report

Additional content options are available. Ask us to learn more.

Market Intelligence Features

Product intelligence

  • Category Benchmarking dashboard
  • Product perception insights
  • Win/Loss insights
  • Buyer comparison data
  • Pricing insights

Data feeds and exports

  • Connect with Snowflake
  • Access data via API
  • Export review data from your product and competitors
  • Export chart data

Data accessibility

  • Unlimited users seats
  • See any competitor in any category your product is listed in
  • Get immediate access to new data sets when added
  • Benchmark against all categories you’re listed in