<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=1268168780589904&amp;ev=PageView&amp;noscript=1">

Your buyers are comparing you right now – see where you stand.

Book my briefing
Book my briefing
Get a demo
Talk to a G2 Expert
Get a demo
Talk to a G2 Expert
BY ROLE
CMO
CMO (Marketing Leader)
Boost your brand discoverability and maximize every marketing dollar.
Revenue-Leader
CRO (Revenue Leader)
Trade gut feel for signal-driven sales.
Filter
Demand Generation
Turn peer trust into high-performing pipeline.
Messages
Customer Marketing
Make customer voice your strongest revenue driver.
squire-icon
Product Marketing
Build market authority with real customer proof.
settings-icon
Revenue/Marketing Operations
Power revenue growth with real-time buyer insights.
BY USE CASE
gps_fixed
G2 for Marketing
local_offer
G2 for Sales
G2-Emerging-Brands
G2 for Emerging Brands
domain
G2 for Enterprise
dynamic_feed
G2 for Services
How G2 and Verified on LinkedIn Deliver Five-Star Trust in an AI Era
Case Study
How G2 and Verified on LinkedIn Deliver Five-Star Trust in an AI Era
The most important audience for B2B reviews may no longer be human.
Products
contact_page
AI Custom Research
Get deep, qualitative buyer insights in days with AI-powered interviews.
G2 MCP
G2 MCP
The buyer signals you need. Now directly in your AI workflows.
Flag
Profiles
Claim your page, share your story, and connect with buyers.
Star-icon
Reviews
Build your reputation with verified customer voice.
Service
Buyer Intent
Find and win the buyers who are active on G2 right now.
builds
Market Intelligence
Make data-driven decisions with insider intel.
trible-line
Content
Turn your customers’ voices into your best marketing assets.
send
G2 Ads
Put your brand in front of buyers on G2 category and competitor pages.
Lines-frame
Data Solutions
Cut through the noise with profile traffic, comparisons, and customer satisfaction scores.
SERVICES
emoji_emotions
Professional Services
Unlock more value from your G2 investment.
mediation
Technical Consulting
Bring G2 data into your daily workflows for greater business impact.
volunteer_activism
G2 Review Managed Services
Get a steady stream of fresh reviews without the lift.
G2 Implementation
G2 Implementation
Launch fast. See value faster.
Build Your Brand for the LLM Era
eBook
Build Your Brand for the LLM Era
Winning in SaaS isn’t only about building great products—you’ve got to make sure you’re ...
learn
Blog
Blog
Explore industry thought leadership.
Subtract (6)
Research
Dig into leading insights & analytics.
Arrow-down
G2 University
Level up your expertise & results.
G2-Resource-Hub
Resource Hub
Go deep with tailored tips & tools.
Frame 48
Quick Start Guides
Hit the ground running must-haves.
Likes
Customer Stories
Get inspired by other G2 wins.
partner
Contacts
Become a Partner
Grow with the G2 marketplace.
Infrastructure
Integrations
See where G2 fits into your stack.
Code
Developer Portal
Plug into the powerful G2 database.
get SUPPORT
Free-Marketing-Tools
Free Tools & Resources
Go further, faster with these tools.
FAQ
FAQs
Find answers to top questions.
Document
Documentation
Deep dive into features & use cases.
Question
Contact Support
Get fast, personalized assistance.
G2 Data Solutions’ Market Movers in Project Management Software
Data Solutions
G2 Data Solutions’ Market Movers in Project Management Software
Welcome to another edition of Market Movers! This month, we are revealing which products ...
NEWSROOM
Service-2
About G2
Get to know what sets us apart.
Celebration
Leadership Team
Meet our visionary leaders.
Web
News & Insights
Explore the latest press & reports.
JOIN THE TEAM
Dots
Careers
Climb your next career peak with us.
Task-done
Our Culture
Leading with shared PEAK values.
Person
Our Commitments
Fostering true DEI in the workplace.
Heart
G2 Gives
Turn reviews into real world impact.
CONNECT WITH US
Request-contact
Create a Profile
Put yourself in front of millions.
Idea
Troubleshoot Your Profile
Get unblocked & on your way fast.
Question
Contact Sales
Speak with a rep to see how
G2 fits your needs
What It Takes To Climb to the PEAK: Insights from G2’s PEAK Professionals of the Year
Culture
What It Takes To Climb to the PEAK: Insights from G2’s PEAK Professionals of the Year
Back in February, we gathered as a global team at our Chicago headquarters for our annual ...
Frame 27214 (3)
Frame 27213 (3)

G2 + AWS MARKETPLACE

Sell more on AWS with G2.

G2 reviews power how buyers compare software on the AWS Marketplace. The brands who show up strongest are the ones with the best G2 presence — and you can fund yours with the AWS budget you already have.

See G2 products on AWS Talk to an expert
 

#1

Most cited B2B software source across large language models

6M+

Verified reviews across 200,000+ products

200M+

Annual buyers, including every Fortune 500 company

40%

Better conversion for AI search-driven leads vs. traditional search

Trusted buyer insights now
built into AWS Marketplace.

Video-filler-1 Video-filler-2

Own the moment your buyers decide.

Prospects are researching and shortlisting software on the AWS Marketplace long before they talk to sales. If your review data isn’t active right there, you lose control of your brand story at the exact moment it matters most. G2 is built directly into the AWS architecture, powering its native AI engines and review listings buyers rely on right when their wallets are out.

G2 review syndication drives up to a 13% lift in AWS Marketplace transactions.

Most AWS customers leave these benefits on the table

G2 is MDF and PPA-eligible on AWS Marketplace. The co-marketing funds in your AWS account and the cloud spend you’ve already committed to can go toward your G2 investment.

1. Burn down your AWS spend commitment.

Purchases of G2 through AWS Marketplace count toward your PPA commitment, helping you maximize the value of your existing AWS infrastructure spend.

2. Deploy expiring MDF.

Don’t let your accrued co-marketing dollars go unspent. Route your APN funds into an approved demand-generation platform before the clock runs out.

3. Sign and start in days.

Finalizing your G2 purchase is simple. Your AWS admin accepts a private offer in the AWS console. One click and you're up and running.

4. Add G2 to your AWS bill.

Consolidate G2 alongside your other AWS services — one bill, one place to manage costs.

5. Earn AWS service credits.

First-time purchases of G2 through AWS Marketplace receive 1–2% of total contract value back in AWS service credits.

G2 solutions available on AWS Marketplace.


G2 Marketing Solutions 

Amplify customer voice, power your pipeline, and get your reviews working directly on AWS Marketplace.

View on AWS Marketplace

G2 Starter

For teams of 1–50. Build your brand, generate authentic reviews, and turn G2 visitors into pipeline. Everything you need to grow on AWS and the world's largest B2B software marketplace.

View on AWS Marketplace

G2 AI Custom Research

AICR combines G2's proprietary buyer data with AI-powered interviews to deliver branded, content-ready research you can use for case studies, campaigns, sales, PR, and board decks.

View on AWS Marketplace

G2 Review Managed Services

Build a steady stream of verified reviews. G2's fully managed service runs your campaigns, outreach, and optimization end-to-end to get stronger G2 Reports rankings, better AI representation, and more credibility where buyers decide.

View on AWS Marketplace

G2 Data Solutions

Find your best-fit customers faster by identifying the exact accounts actively researching your category on G2.

View on AWS Marketplace

AWS Marketplace

 

Browse all products

FOR AWS PARTNERSHIP AND SALES TEAMS

Every G2 Product counts toward your customer spend and success on AWS.

Co-sell infrastructure is in place via Tackle. Attribution is clean, lift is low, and G2 Buyer Intent gives reps a signal no other tool does.

Icon-position
Marketplace attach

G2 transactions register as Marketplace attach. Co-sell via Tackle means deals flow cleanly and attribution is clear.

Co-sell signal

G2 Buyer Intent shows which accounts are actively researching solutions like yours. Catch these buyer signals before a competitor solution even starts.

PPA acceleration

G2 is PPA-eligible. This means real value, fast procurement, and zero new vendors. It’s a conversation that closes itself.

reInvent & events

From reInvent to AWS Summits, G2 creates joint opportunities to capture buyer attention and collect AWS Marketplace-verified reviews.