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The ins and outs of G2 Quarterly Reports. 

Your hub for eligibility details, promotion tactics, review collection strategies, and everything in between. 

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How to get more reviews.

G2 Reports are determined using meticulous methodologies. In fact, only about 3-4% of vendors achieve leader recognition. Want to climb the ranks? Try these tactics.

Plan, plan, plan.

Make it happen.

Be intentional by setting a goal for the number of reviews you want. You only need 10 to qualify for reports.

Leverage the right channels. Asking for reviews via email tends to knock it out of the park.

Rally the troops. Hit your teams up and align on who’s in charge of what.

Integrate G2 with popular tools like Pendo to automate review collection and make writing reviews easy for your customers.

Bonus Tip

Thank reviewers with incentivized campaigns. You can even set one up through G2 Gives, and we’ll donate $10 for every review written.

Being featured in G2 Quarterly Reports creates credibility, sets you apart from the competition, and captures demand from thousands of active software buyers. 10 reviews is all it takes to qualify. A few short?

We can help you run a review campaign.

Promoting your
G2 Reports ranking.

Ads, landing pages, gated downloads, social assets, and beyond. See how winners have leveraged their rankings and report assets.

Speak with a review collection expert.

We can help you qualify for G2 Quarterly Reports.

FAQ

How do I view G2 Quarterly Reports?

Reports can be viewed in your my.g2 account.

How do I become eligible for a G2 seasonal market report? 

To qualify for inclusion in a Grid® report, a product or service must have at least 10 reviews in the corresponding category. Additional eligibility criteria and methodology for all G2 market reports--including Grid, Momentum, and Index reports--can be found here. 

What are the deadlines to be considered in the report?

You can view our research agenda due dates here.

How can I gather more reviews?

Reach out to customers throughout their lifecycle with you. We can help you run a review generation campaign.

How can I leverage G2 Reports content?

While anyone can promote their badges and report rankings externally, some types of promotion require licensing. With a Content Marketing Subscription, you can create content that converts with dedicated G2 Report campaigns, social assets, badges, and more.

See our announcement templates here to help draft your blog or press release about your report ranking.

What is the difference between G2’s Best Software Awards and these quarterly reports?

For G2’s annual Best Software Awards, the scores reflect reviews submitted in the evaluation period - the prior calendar year – while other G2 reports might include more or less data which would potentially show different rankings for software companies and products.These awards are also not detailed reports, but a “best of” ranking in a list form.

  • Best Software Awards: G2’s Best Software Awards rank the world’s best software companies and products on an annual basis. Dozens of lists are generated using G2’s proprietary algorithm based on G2’s verified user reviews and publicly available market presence data. To be eligible for one of G2’s Best Software Sellers or Best Software Products Lists, a software company must receive at least 50 approved reviews in aggregate across all of its G2-listed products during the prior calendar year.
  • G2's Quarterly Reports: These reports are published every quarter and provide a detailed analysis of the software landscape in various categories. They include rankings of software products based on user reviews and other data collected over the past quarter. The reports can give deep insights into the market performance, user satisfaction, and features of a wide variety of software products.
  • Read more about G2’s research scoring methodologies.