Sales and marketing teams that use G2 and LinkedIn together reach their ideal audience, faster. Find and connect with the decision makers who bring you one step closer to revenue.
Colin Chang, Senior Manager, Demand Generation
Only 5% of your buyers are in-market at any given time. Deploy LinkedIn campaigns that target those in-market prospects, drive qualified pipeline, and optimize performance.
Hone in on truly active buyers and create LinkedIn campaigns that convert engagement into pipeline.
Intent data from the world’s most trusted software marketplace? The source is clear, it's easy to use, and drives more qualified leads straight to sales.
Data’s worth a thousand words. From CPL to CPA, drive more revenue, more efficiently.
Reduced CPA by 25%, enabling scaled campaigns that drove better leads.
5% CTR and 5x more leads from G2 campaigns on LinkedIn.
2.3x conversion rates on LinkedIn paid social campaigns.
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"My advice to anyone considering G2 Buyer Intent is: if you're a demand gen marketer, you have to get it. I couldn’t ask for more."
Colin ChangSenior Manager, Demand Generation
Thanks to G2’s integration with LinkedIn Sales Navigator, get more responses, know your prospects are in-market, and watch the wins roll in.
Connect with actual decision makers right when the iron's hot--as they're showing purchase intent for your products.
Integrate actionable G2 intent data into your existing Sales Navigator workflows without missing a beat.
Targeting ideal prospects on LinkedIn drives more engagement with decision makers for bigger, faster sales.
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"Based on reporting, I’ve also found it to be really helpful for prospects that are mid-to-late-funnel. Prospects who were considering or evaluating our product have now moved on to having conversations with our sales team."
Jennifer EllisNorth American Marketing Director