Frequently asked questions on G2 review collection methods
What is the G2 "Review Us" Button and how do I install it?
The Review Us Button is a low-code, plug-and-play solution designed to capture reviews directly on your website or within your app.
- The User Experience: Instead of sending users away to a new site, the button triggers a simple modal (pop-up) that allows customers to submit a short review form before verifying their identity on G2.com.
- Installation: In the My.G2 admin, navigate to Reviews > Generate Reviews from your Site. You can customize the button text and color to match your brand, then paste two short snippets of embed code into your website's source code or CMS.
How can I use the G2 Review Widget in my email signatures?
The Review Widget provides a visual "ask" that can be embedded in sidebars, landing pages, or email signatures.
- Styles: You can choose from three different styles to ensure the widget stands out in your communications.
- Direct Path: Unlike the button modal, the widget drives users directly to the standard G2 review form for a comprehensive evaluation of your company.
- Setup: Copy the embed code from My.G2 and paste it into the relevant HTML section of your email client or software.
What is the benefit of using the In-App Review Collection API?
For a completely seamless experience, the In-App Review Collection API allows you to build custom prompts directly into your software's interface.
- High Performance: This method typically drives 10X more reviews than standard outreach because it captures users while they are actively using your product.
- Frictionless Login: Because the API uses your own platform's user authentication, customers don't need to perform an extra login to submit their feedback.
- Customization: It is the most flexible tool G2 offers, allowing your developers to define specific trigger parameters—such as prompting a review only after a user completes a successful action