G2 Clicks (PPC) Beta Program
Secure early access to G2 Clicks (PPC) and tap into G2's audience of 90+ million software buyers. No subscriptions, no strings attached! Sign up now to join the waitlist for our exclusive beta.
Join the waitlist
Turning G2 Users into Valuable Leads
Join the waitlist to test a new channel for driving high-intent traffic to your business. Join our early access G2 Clicks Beta Program to experience our simple, yet precise solution to referral traffic. Be among the first to access this powerful tool that connects you with software buyers where they actively seek solutions.
G2 PPC: The Answer to ROI from Referral Traffic
Requirements to Participate
G2 Clicks has no startup fee and requires no subscription to access. Your cost will be determined by the monthly budget you set and spent using unique pay-per-click (PPC) rates tied to your target categories. Once you sign in, you'll be able to view pricing information based on your product categories.
No, you are not required to participate in G2 Clicks after the beta period. G2 Clicks uses a pay-as-you-go model, meaning that you do not purchase a subscription and may turn the feature off and on as often as you’d like, as well as raise or lower your monthly budget.
G2 Clicks is currently in open beta, and will transition to open release later in 2024.
G2 Clicks will source clicks for you from a number of locations relevant to your solution on G2.com. This includes your individual G2 profile, relevant category pages, search, and more.
The clicks you receive from G2 Clicks will vary based on your profile traffic, category page traffic, and placement on the category page. Your placement on category pages is dependent on the quantity and quality of reviews you receive.
Conversion rates vary based on a number of factors, but early data shows that G2 sourced traffic converts up to 2x better than Google SEM.
No, G2 Clicks is not a bidding system. Your placement on category pages will still be dependent on the reviews you receive.