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G2 + Attribution Partners:
Your path to converting leads into revenue.

Buyers who research software on G2 convert 67% higher than other sources. Identify, target, and convert these high-intent buyers to reach your goals faster.

Analyze your buyer's journey, optimize your strategy, and prove revenue impact with G2's new partners: Factors.ai, Dreamdata, and HockeyStack.

Book a demo today.

Get a walk-through of the buyers who are researching you or your competitors right now.

See the integrations in action.

  • Get a free trial account to
    amplify the impact of G2.

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  • Access an exclusive discount
    for G2 customers.

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  • Discover how G2 impacts
    your customer journey.

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Map the complete buyer journey.

Visualize every touchpoint—from G2, to your site, to ads—in one holistic buying journey view.  See how G2 influences deals at every stage.

Calculate precise ROI from G2.

Pinpoint exactly how G2 impacts account engagement, funnel conversions, deal size, sales speed, and revenue.

Turn insights into actionable strategies.

Identify high-intent accounts active on G2, optimize marketing spend accordingly, and efficiently build a high-performance marketing funnel.

Learn more about connecting intent to revenue.

 

Connect Buyer Activity to Revenue with G2’s New Measurement Tools.

 

How Chameleon Uses G2 and Dreamdata to Close Pipeline 33% Faster & Lower CPA by 50%.

 

Dreamdata Benchmarks: Measuring G2 Intent Data impact on B2B buying journeys