Webinars | Sell G2

B2B Brand Builders Showcase | Reach 2025

Written by G2 | Nov 6, 2025 3:02:49 PM

Join marketing leaders from Canva and ServiceNow for a showcase of standout B2B brand campaigns, moderated by G2 CMO Sydney Sloan. In this “show & tell" discussion, they’ll unpack what made these initiatives successful — from creative strategy to authentic storytelling — and explore how brand building is evolving in the age of AI. Learn how to show up where your key audiences are, craft messaging that resonates, and build trust through credible, impactful campaigns. Walk away with actionable insights to inspire your next great B2B marketing move.